“Simplicity is the ultimate sophistication” was a statement from Apple’s first marketing brochure. This is true not only for products, but also services. The K.I.S.S. principle – Keep It Simple Stupid – succinctly captures this. The KISS principle states that simplicity should be a key goal in design, and that unnecessary complexity should be avoided. Unfortunately, the KISS principle is more difficult to apply to a university student acquisition process. That’s why marketers must work hand-in-hand with the recruitment team to create a straightforward path that guides prospective students toward enrollment.
Join JMH’s President, Nicole Foerschler, for our webinar on how to KISS Your Prospective Students. In this webinar we will look at:
- 5 top ways to infuse simplicity in the marketing and enrollment funnel
- How marketing and recruitment can collaborate to simplify and strengthen the process
- Ways to engage your prospective student throughout enrollment
Click here to register for our webinar:
Date: August 19th
The webinar is free. We look forward to seeing you!