Program Improvement Plan

JMH Consulting’s Program Improvement Plan is a great place to start if you want to increase your profits and improve your bottom line. This project results in a comprehensive assessment of the efficacy and success of selected programs from three perspectives:

Curriculum & Delivery

We will analyze how your curriculum is structured. This includes learning objectives, methods to transition learning from the classroom to the workplace, and ensuring the incorporation of best practices for teaching adults.

Marketing

A great program will not translate into bottom line results unless prospective students find you! Our online marketing audit measures the effectiveness of your online marketing efforts and initiatives, identifies strengths and weaknesses, and provides recommended improvements. Recommendations may include steps to raise overall awareness, better engage interested prospects, or improve your conversion rate.

Retention Analytics

JMH Consulting has created an exciting new method to analyze your existing continuing education courses. This data-driven model has been further developed into a decision support system that utilizes empirical course data to make recommendations about courses, such as when to change, develop similar, or stop offering courses. The model is called JMH Consulting’s Continuing Education Retention Analytics (CERA). Utilizing the CERA model, we will provide reports and actionable recommendations assessing your student retention and lifetime value.

The goal of this process is to help you understand areas for improvement in your program’s delivery – whether that’s how you attract students, educate them, or keep them engaged. This in-depth process will help give you the information you need to make strategic, informed decisions. The Program Improvement Plan will also guide you in deciding whether or not to further invest in a program, kill it, or restructure it.